The Heels 2 Sneakers Company
Done Playing
Small.
Ready to Build.
A movement for women who are done playing small — building bold entrepreneurs, financially free women, and a community brave enough to talk about the real cost of ambition.
Free 15-minute consultation · No pressure · Just clarity
What we stand for
Everything we do lives
inside three pillars.
They are not separate lanes — they feed each other. A woman cannot build a thriving business if she is mentally depleted or financially in the dark. We address all three, always.
Entrepreneurship
Build a business that serves you, not the other way around. We give you the strategy, coaching, and advisory support to grow with intention and profit with purpose.
Mental Health Awareness
We talk about what it really costs to build while carrying everything else. Because you cannot pour from an empty cup, and this community refuses to pretend otherwise.
Financial Literacy
Own your numbers. Understand your money. Build real wealth. Every woman who walks through our doors leaves knowing more about her finances than when she arrived.
Meet your savvy sheeo
Hello, I'm
Lindsey T. Evans.
I'm Lindsey — Empowerment Speaker, Business Strategist, Certified Profit First Professional, author, and founder of The Heels 2 Sneakers Company.
I built this community for the woman who shows up in heels in the boardroom, has her meeting, gets her instructions, and then laces up her sneakers to go get the job done. She is brilliant, driven, and carrying more than anyone knows. I built this space so every woman in this community would feel seen, valued, and never alone.
Recognition & leadership
Recognized for leadership,
impact, and entrepreneurship.
Lindsey's work sits at the intersection of business strategy, financial empowerment, and community leadership — with recognition across women's business, speaking, and service spaces.
Featured keynote appearance
One Woman Fearless Women's Summit 2026
Trade the Hustle for the Vision: How Women Build Businesses That Actually Work for Them
September 19, 2026 · St. Louis, Missouri
View Speaking Topics
Leadership & credibility highlights
- 2026 Woman in Business Award Recipient — Orland Women's Network
- Featured Speaker — One Woman Fearless Women's Summit 2026
- Certified Profit First Professional
- President — Orland-Palos Rotary Club
- Past Treasurer — Orland Park Area Chamber of Commerce
- Past Treasurer — Orland-Palos Rotary Club
- Past Treasurer — NAWBO Chicago
Ways We Grow Together
Choose the support that
meets you where you are.
Whether you are looking for clarity, strategy, financial confidence, or a trusted voice to help you move forward — there is a way for us to grow together.
Grow with Strategy
Business Coaching
For the woman ready to stop spinning her wheels and start building with intention. Through 1:1 coaching or group cohort experiences, we work through the strategy, systems, mindset, and structure needed to grow a business that actually supports your life.
Learn more →Grow with Clarity
Fractional CFO Advisory
For the business owner who is making money but needs stronger financial leadership. Get strategic insight, reporting, cash flow guidance, and decision-making support without the full-time CFO price tag.
Learn more →Grow with Profit
Profit First Advisory
For the woman who is tired of wondering where the money went. We help you implement the Profit First system so your business can move from cash-flow chaos to intentional, consistent profitability.
Learn more →Grow with Direction
Business Consulting
For the entrepreneur who needs honest guidance, practical solutions, and a clear path forward. We help you solve real business problems, strengthen your operations, and scale with intention.
Learn more →Not sure where to start? Let's talk through what you need most right now.
Get Your Free Strategy CallYou Can Start Here
Making Money Make $ense
Available Fall 2026
The book written
for you.
You Can Start Here: Making Money Make $ense is the financial literacy guide every woman entrepreneur needed before she started — and still needs right now. Practical, honest, and written in plain language by someone who has lived it.
What women are saying
Real results. Real women.
Lindsey helped me see my business finances clearly for the first time. I finally feel in control of my money instead of scared of it.
The group coaching cohort changed everything. I came in overwhelmed and left with a real plan and a community of women who actually get it.
Lindsey does not sugarcoat anything. She tells you the truth with love and gives you exactly what you need to move forward. She is the real deal.
The podcast
I Swear I'm
An Introvert
Where women's empowerment, entrepreneurship, and mental health awareness meet real, unfiltered conversations. Spotlighting the journeys of Black female business owners — from their earliest experiences to the triumphs and challenges of building something real. Grab your coffee and join the conversation.
See All EpisodesLatest episode · Season 3, Episode 4
Healing is Done in Community — Meet Arrie Simpson
Real conversations about what it truly means to heal — and why we were never meant to do it alone. Lindsey sits down with Arrie Simpson in this powerful episode about community, vulnerability, and showing up for yourself and each other.
From the blog
Real talk for real women.
Walking in Your Purpose
There's something magical about discovering what truly sets your soul on fire. It's that spark that makes you feel alive, like you're exactly where you're supposed to be.
Read more →
Investing in Yourself
Here's a little secret: You are your greatest asset. Every dollar you invest in your growth, your knowledge, and your wellbeing pays dividends for life.
Read more →
Turning Pain into Purpose
Pain is not the end of your story — it's just the beginning of something powerful. Let's talk about what it means to build through the hard parts.
Read more →Our why
Empowerment that goes
further than the room.
We believe empowerment does not stop when the webinar ends or the coaching call is over. It has to go further than that.
A portion of every merchandise purchase made through The Heels 2 Sneakers Company goes directly to Visions Dream Development NFP to fund financial literacy programs and support pathways to homeownership for women and families in underserved communities.
Because teaching a woman to manage her money is powerful. Helping her own a home is generational.
Read Our Full Mission"Every hoodie, every tee, every purchase moves the mission forward."
Financial literacy programs funded through merchandise purchases to help women understand and own their money.
Homeownership pathways supported through Visions Dream Development NFP for underserved families.
Generational impact — because when a woman owns a home, she changes what is possible for everyone who comes after her.
Ready to find your people?
Join The Mentally Exhausted CEO on Facebook for real conversations about building businesses while carrying everything else — or get on our list for weekly inspiration, resources, and community updates.